Kongregate Launch 101

General Features & Tidbits

Here's a breakdown of our homepage with some of the major sections highlighted. You'll see the above-the-fold “Featured” exposure, and the “Popular” section where re-engagement promotions and new badge announcements are placed.

• Badges / Achievements (they're used fairly interchangeably on the site) are Kongregate-created challenges for players to attempt to obtain in games. These are fairly rare as they are put on highly-rated games at a maximum of 4 on any particular game. Virtual goods games are in high competition with all of the other games on the site for achievements, but if you can qualify for achievements the resulting front page promotion and incentive of collecting the badges will bring lots of new and highly-engaged players into your game.

• Kongregate is highly social with opinionated game comments and an active Discord. Kongregate also has a concept of "friends" and players with lots of friends tend to be very engaged and active on the site. Friends on Kongregate are more analogous to "following" - it's a one-directional relationship that does not require confirmation. If I start following someone, they are considered my "friend", and I am their "fan". Games absolutely can make use of friend relationships for social elements, but it's important to remember that it's not the same as a typical social network and dynamics of invites and friend sharing are different.

In addition to posting comments, players have the ability to submit bug reports about your game. When this happens, an email will be sent to the email address you provided to us for this purpose. Please respond promptly to bug reports to keep your game healthy and your players happy!